Using Facebook for e-commerce inbound marketing

Using Facebook for e-commerce inbound marketing Native advertising Out of all of the native (social) advertising opportunities, Facebook unleashes the largest potential amount of downstream traffic and have diversified into many different options to monetise their high engagement social network. This shift is down to negative PR about the advertising effectiveness of Facebook.com and the ever […]

Using pic.twitter.com on Hootsuite

A recent blog post from Hootsuite shows how you can smoothen out your image uploads to utilise the user friendly pic.twitter.com so that your followers can view your photographs within their timeline as opposed to clicking outside of Twitter.com. Pretty nifty – easy when you know how!  

G+ progress in the UK

The digital development talk is currently focused on G+ and Google Plus Search Your World. However, in the UK is this a commercial viable thing to focus lots of energy on? In 2011, Google and Bing made it publicly known that social signals would influence / multiply search engine rankings. Simplistically, G+ like any other […]

Be social!

As online marketing is my game in life, I must say that I am a little bit infographic’ed out with staggering digital and social media usage facts. Every day of my life I am bombarded with stats that are supposed to send my jaw southward – it can be tedious. After a long week of […]

Twitter apps

Social media clients to check out for Twitter.com Using Twitter.com for SEO learning and strategic white hat SEO is great and becoming rapidly common. For those search engine optimisation peops that are a bit anti social media and are reluctantly moving towards Twitter usage I thought a summary of some of the great social media […]

Social media sharing – remember why you’re doing it

Webmaster and online marketers are scrambling about to ensure that all bases are covered when it comes to social media sharing. Surely, 7 times out of 10 this is now more because of SEO – shifts in the Google algorithm are now ensuring that unsociable link builders get all sociable! However, if your content approach […]

Social media sharing – remember why you're doing it

Webmaster and online marketers are scrambling about to ensure that all bases are covered when it comes to social media sharing. Surely, 7 times out of 10 this is now more because of SEO – shifts in the Google algorithm are now ensuring that unsociable link builders get all sociable! However, if your content approach […]

Google's +1 – will we 'like' this?

As the Facebook movement gathers velocity, Google.com are showing real commitment to answering their critics in this area. Google.com will be launching a button that will endorse or recommend a website. If you have a Google account then you will be able to see what other friends have ‘+1’ed’ a website. As Google’s huge selling […]

Google’s +1 – will we ‘like’ this?

As the Facebook movement gathers velocity, Google.com are showing real commitment to answering their critics in this area. Google.com will be launching a button that will endorse or recommend a website. If you have a Google account then you will be able to see what other friends have ‘+1’ed’ a website. As Google’s huge selling […]